MY DIGITAL MEDIA PORTFOLIO
Welcome to my digital media portfolio! Explore a selection of digital graphics and projects showcasing my expertise in strategizing and creating engaging content.
Tow Youth Justice Institute at the University of New Haven
As a Marketing Communications Student Intern for the Tow Youth Justice Institute, I developed and executed multi-platform content strategies to advance the organization’s mission of youth justice reform. I curated over 25 graphics, reels, and written posts for Instagram, Facebook, X, and LinkedIn—spotlighting key research, policy initiatives, and awareness campaigns. My work included civic engagement guides, issue briefs, and informational carousel series. By aligning messaging with TYJI’s brand identity and leveraging tools like Adobe Creative Suite, Canva, Later, Meta Business Suite, and Asana, I supported the growth of a consistent and compelling online presence that increased audience engagement across all platforms.
Worldwide Marriage Encounter Social Media Content
As a Marketing Communications Intern for Worldwide Marriage Encounter, I was integral in crafting and implementing social media strategies to amplify their experiences, campaigns, and fundraising efforts. I contributed to pivotal campaigns such as World Priest Day, the Longest Married Couple Project, and the Fr. Chuck Gallagher Legacy Fundraiser. My role encompassed creating a wide range of content, including brochures, yard signs, graphics, post cards, reels, and messaging in both English and Spanish. This enhanced brand visibility and engagement across North and South America. This work was prominently featured on Worldwide Marriage Encounter's Instagram, Facebook, and Pinterest pages, driving significant engagement, impact, and support for the organization’s goals.
USGA Class of 2024 Executive Board Social Media Account
As the Social Media Committee Head for the Undergraduate Student Government Association's Class of 2024 Executive Board, I created digital content focused on campus events, employment opportunities, and resources. During the height of COVID-19, our team led successful online campaigns and strategies to engage first-year students, offering interactive activities both virtually and in-person where students could be highlighted, voice concerns about university policies, and have questions directed to the appropriate campus offices and partners. Our efforts helped bridge the gap between remote and on-campus students, fostering a sense of connection and community despite the challenges of the pandemic.
Engaging Campus Living: Residential Life Content & Graphics
As a Resident Assistant at the University of New Haven from 2021-2024, I managed and created content for the Instagram accounts of Gerber Hall (first-year) and Dunham Hall (second-year). My role involved designing digital materials to promote university policies, resources, and events, while ensuring the accounts embodied the university’s residential learning model of living and learning together. Through engaging social media posts and monthly newsletters, I helped build community connections while keeping residents informed on daily operations and fostering an environment that supported both their academic and personal development.